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(Dec.22.2009)

Tuesday, January 17, 2006

Footnotes



I've been reading a book (which I got for dirt-cheap $10 at the flea!) by shoe-designer Kenneth Cole called 'Footnotes' about his twenty years of experience in the industry. He's an amazing man - as a business-person and as a father - and is extraordinarily creative. He loves to add cheekiness and wit into his socially influenced advertisements which truly sets him apart.

He works around his problems by eventually taking advantage from the problems that comes along the way - which has made the brand Kenneth Cole what it is today.

Would recommend this book to young entrepreneurs in the creative industry - it's not heavy/serious reading... and lotsa images to look at!

You'd prolly finish reading it in a couple of hours whilst listening to L.A.m.B. =]

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